Advertising Association

Advertising Association campaign moves to help industry measure previously 'hidden' emissions arising from use of cloud computing and digital production technologies

Clean Creatives' releases its third annual F-List report, which names just shy of 300 agencies that worked for fossil fuel companies in 2022 and 2023

Return trip from London to Cannes via train generates 30 times less CO2 than flying, it estimates

Campaigners calls for agencies to rethink their work with fossil fuel firms may finally be cutting through

Initiative that aims to cut operational emissions of advertising production welcomes raft of high-profile global, US, and EU trade bodies to its fold

VIDEO: Advertising Association CEO speaks to BusinessGreen's editor-in-chief James Murray about what the public wants from businesses in the net zero transition

The broadcaster will air 170-minute ad breaks produced to be net zero and featuring the winners of its Zero Footprint Fund

US Clean Creatives campaign is now training its sights on the UK, arguing industry-led Ad Net Zero initiative does not go far enough

The new tool aims to measure the emissions generated from producing adverts in a bid to help the industry achieve net zero by 2030

Ad Net Zero unveils new online training course for advertising professionals and announces plan to host a Global Summit to reassert advertising industry support for the transition to net zero emissions