10:10 - publicity stunt or game changer?

James S Murray
clock • 5 min read

Should businesses support the high-profile campaign to cut emissions by 10 per cent during 2010?

If you haven't heard about it, the likelihood is that you've spent the past week living in a cave, in which case your carbon footprint must already be so low that you are not really part of the target...

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James S Murray
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