Food waste app Olio and green energy company OVO among brands to split £2m advertising fund prize
An initiative to reach net zero in the advertising industry by the end of 2030 today provided further details of how it will enact its action plan, which was published last year
Agencies facing fresh calls to cut their ties with laggard fossil fuel firms, leaving many in the advertising and PR sector with difficult decisions to make
Cross-sector initiative includes five-point action plan to decarbonise companies and operations right across the advertising industry value chain
Advertising Association president Keith Weed outlines the industry's new action plan to decarbonise the UK advertising industry
With backing from across the sector, the new AdGreen initiative aims to provide benchmarks for cutting CO2 and waste from TV ad production
The groups will produce a report on the industry's current carbon footprint, among other actions