Toymaker's plastic commitments under fire, after activists launch spoof campaign falsely claiming the firm is planning to go plastic-free
Launch of Mega Bloks Green Town range aims to encourage sustainable behaviours in children from an early age
The new products build on the firm's recently announced commitment to make 100 per cent of its toys recycled and recyclable by 2030
Firm behind Barbie, Hot Wheels and Fisher-Price plans to launch first toy made from and packaged in green materials in early 2020