Olympic sailor says sports teams must step up to the plate on green messages as he plots the return of the Auld Mug from his low-carbon HQ
Sir Ben Ainslie is bidding to bring the America's Cup back to the UK for the first time since the inaugural competition in 1851. But along with building a boat and a team - Ben Ainslie Racing (BAR) - to...
To continue reading this article...
Join BusinessGreen
In just a few clicks you can start your free BusinessGreen Lite membership for 12 months, providing you access to:
- Three complimentary articles per month covering the latest real-time news, analysis, and opinion from Europe’s leading source of information on the Green economy and business
- Receive important and breaking news stories via our daily news alert
- Our weekly newsletter with the best of the week’s green business news and analysis