'Badvertising': Is the public increasingly turned off by dirty ads?

James Murray
clock • 6 min read
A recent spoof HSBC ad campaign took aim at the bank's net zero strategy / Credit: Matt Bonner
Image:

A recent spoof HSBC ad campaign took aim at the bank's net zero strategy / Credit: Matt Bonner

New survey suggests over two thirds of adults would happily see adverts for environmentally harmful products restricted and possibly even banned

At what point is a product so dangerous it has to be banned? Outside of the dreams of the most absolutist libertarian there is a broad consensus that such a point exists. And where it is deemed to fall...

To continue reading this article...

Join BusinessGreen

In just a few clicks you can start your free BusinessGreen Lite membership for 12 months, providing you access to:

  • Three complimentary articles per month covering the latest real-time news, analysis, and opinion from Europe’s leading source of information on the Green economy and business
  • Receive important and breaking news stories via our daily news alert
  • Our weekly newsletter with the best of the week’s green business news and analysis

Join now

 

Already a BusinessGreen member?

Login

More on Marketing

Adidas greenwashing judgment offers warnings about climate claims

Adidas greenwashing judgment offers warnings about climate claims

The 'Wild West' era of sustainability communications faces new legal challenges - here's how to avoid fuzzy language and risks

Elsa Wenzel, Trellis
clock 11 April 2025 • 6 min read
Less jargon, no preaching, clear benefits: How Kingfisher straight-talked their way to sustainable sales

Less jargon, no preaching, clear benefits: How Kingfisher straight-talked their way to sustainable sales

The DIY giant behind retailers B&Q and Screwfix has built sustainable home products into a major revenue stream - Hubbub CEO Alex Robinson unpacks how

Alex Robinson, Hubbub
clock 10 April 2025 • 3 min read
UK advertising watchdog criticised for 'paradoxical' rulings on fossil fuel ads

UK advertising watchdog criticised for 'paradoxical' rulings on fossil fuel ads

Advertising Standards Authority bans 'misleading' TotalEnergies social media promotion, while Shell escapes punishment despite drawing 76 complaints over EV advert

Stuart Stone
clock 09 April 2025 • 5 min read