The Body Shop reimagines store as refill centre and 'activist workshop'

Madeleine Cuff
clock • 4 min read

Beauty giant says it is going back to its 'activist roots' with new store concept opening in Bond Street today

Ethical beauty brand The Body Shop has declared its intention to "reignite its activist spirit" with the launch of the brand's new retail concept today in central London. The Body Shop has overhauled...

To continue reading this article...

Join BusinessGreen

In just a few clicks you can start your free BusinessGreen Lite membership for 12 months, providing you access to:

  • Three complimentary articles per month covering the latest real-time news, analysis, and opinion from Europe’s leading source of information on the Green economy and business
  • Receive important and breaking news stories via our daily news alert
  • Our weekly newsletter with the best of the week’s green business news and analysis

Join now

 

Already a BusinessGreen member?

Login

More on Marketing

Adidas greenwashing judgment offers warnings about climate claims

Adidas greenwashing judgment offers warnings about climate claims

The 'Wild West' era of sustainability communications faces new legal challenges - here's how to avoid fuzzy language and risks

Elsa Wenzel, Trellis
clock 11 April 2025 • 6 min read
Less jargon, no preaching, clear benefits: How Kingfisher straight-talked their way to sustainable sales

Less jargon, no preaching, clear benefits: How Kingfisher straight-talked their way to sustainable sales

The DIY giant behind retailers B&Q and Screwfix has built sustainable home products into a major revenue stream - Hubbub CEO Alex Robinson unpacks how

Alex Robinson, Hubbub
clock 10 April 2025 • 3 min read
UK advertising watchdog criticised for 'paradoxical' rulings on fossil fuel ads

UK advertising watchdog criticised for 'paradoxical' rulings on fossil fuel ads

Advertising Standards Authority bans 'misleading' TotalEnergies social media promotion, while Shell escapes punishment despite drawing 76 complaints over EV advert

Stuart Stone
clock 09 April 2025 • 5 min read